Summary: Buzzmarketing - Mark Hugues

Summary: Buzzmarketing - Mark Hugues

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Complete summary of Mark Hughes' book qBuzzmarketing: Get People To Talk about Your Stuffq. This summary of the ideas from Mark Hughes' book qBuzzmarketingq explains that therea€™s just so much background noise and clutter now that traditional advertising isna€™t as effective as it once was. In 2004 alone, American companies spent over $235 billion on marketing a€“ more than the entire GDP of Mexico. To add to the problem, technology now makes it easy for consumers to zap commercials and block intrusive ads. It isna€™t feasible to market the traditional way anymore. This summary shows that you can generate better results using media attention and word-of-mouth endorsements. Buzzmarketing is all about capturing the attention of consumers and the media by making your brand or your company entertaining, fascinating or newsworthy. Added-value of this summary: a€c Save time a€c Understand the key concepts a€c Increase your knowledge To learn more, read qBuzzmarketingq and discover the key principles that will get more people talking about your company and your products!Complete summary of Mark Hughesa#39; book aquot;Buzzmarketing: Get People To Talk about Your Stuffaquot; The review of the ideas in aquot;Buzzmarketingaquot; explains that therea€™s just so much background noise and clutter now that traditional advertising isna€™t ...


Title:Summary: Buzzmarketing - Mark Hugues
Author: BusinessNews Publishing
Publisher:Primento - 2013-02-15
ISBN-13:

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